Blog Archives - Page 15 of 49

Elevating The Everyday – How Sequoia’s Creative Culture Inspires Extraordinary Experiences

John Muir, the famous naturalist, and co-founder of the Sierra Club once said: “The power of imagination makes us infinite.” This philosophy is easily applied to the core values that Sequoia’s team of 375 professionals embrace in order to elevate the everyday for its residents living in 15,000 homes across its 50+ apartment communities.

Sequoia (one of the largest privately held management companies on the West Coast), fosters opportunities for growth and success by propagating the idea that unparalleled customer service starts with the values that each individual brings to the collective team. Sequoia earned a 2021 NAA Best Places To Work designation, the second consecutive year they have been honored by the National Apartment Association. The award pays tribute to team members and their hard work, which directly contribute to the success of suppliers, management companies, and the rental housing industry as a whole.

Bill Brooks, President and CEO, has been with the company for 24 years. In order to harness the power of individual imagination in service of growth, he has helped to create five brand pillars that the Sequoia team lives by to make the everyday a little […]

By Rush Blakely|2022-08-25T10:50:14-06:00December 6th, 2021|

RealtyCom Recovers Significant Revenue for Three New Developments

A distinguished multifamily owner-developer in the Northeast recently had a happy surprise thanks to two members of our finance team, Megan Jackson and Jen Klein. Our client recently completed construction on a Class A, urban development. They chose to offer their residents a mix of telecom providers, and had contracted with Comcast to provide telecom services.

The surprise began when Jen audited revenue share payments for that client (who prefers to remain anonymous). She realized that payments due to our client had not been triggered. When she investigated further, Jen discovered that Comcast had not been notified by the developer that the properties were completed once the Temporary Certificate of Occupancy was received. This is the step that would have initiated the upfront payments on non-exclusive marketing agreements.

All phases of development are complex, and in the busy period following the issuance of the TCO, it’s easy to overlook an item on a long list of to-dos. In this case, it was an oversight that resulted in a significant payoff.

By closing the loop with Comcast, our team recovered more than $217,000 of unpaid telecom revenue for our client.

This is just one example […]

By Rush Blakely|2021-11-22T09:59:48-07:00November 22nd, 2021|

Is There a Crystal Ball for Multifamily Technology Solutions?

If you had a crystal ball to see what technology solutions your residents will demand in the future, how would you use that knowledge to your advantage? For Quarterra (formerly LMC), having RealtyCom as a visionary partner allows them to make informed decisions as they plan technology infrastructure in their new communities.

Chris Acker, Vice President of Community Technology Services with Quarterra, explains why RealtyCom has proven to be a visionary partner for ensuring their 42 active communities, which encompass nearly 12,500 residences, are well equipped to serve their residents’ technology and telecommunications needs today and tomorrow.

“RealtyCom has helped us look at the future possibilities for technology and how we should design our projects accordingly. They have a deep understanding of the market and understand the economics of how to negotiate efficiently with our service providers. We’ve found that to be incredibly valuable.”

According to Chris, RealtyCom takes a two-pronged approach to determine the best possible solutions for Quarterra’s needs. “First, RealtyCom goes through our designs with a fine tooth comb.They point out things that we may have missed or things that we may want to redact because they don’t make sense within […]

By Rush Blakely|2022-08-25T18:19:58-06:00November 9th, 2021|